Organizing Dialogue, Experience and Knowledge for Complex Problem-Solving

Marketing Metaphors of Meaning in Complexity

by • July 17th, 2012

Karl Heyden Eine interessante Geschichte

Marketing is largely about identity and stories about identity. Marketers want to influence what you do (choose, use, purchase, etc..) and how you experience what you do when you do it. To do this, they know the importance of design and the stories to accompany that design. Design, when done well, is partly about creating empathy with those who are to benefit from the products of design and the best products out there are ones that apply empathy and guide behaviour at the same time. Storytelling is the vehicle that links them together.

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Contemplating Better Public Health: Perspective is Everything

by • May 31st, 2012

How might we apply the lessons from cigarette use to mental health promotion? How might we design programs, spaces, places, and social conventions that promote the quiet contemplative acts that come from taking that cigarette break and offer potentially great value to tobacco users without creating harmful effects for others?

Engaging design, complexity and imagining the systems that influence them both might yield considerable insight into how we manage other public health problems and how we might better promote mental health in the protection of physical well-being.

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Social Networks: Beyond the Numbers

by • July 8th, 2011

Powerful social network research is as much about having a good statistician as it is an anthropologist and together, they need to have the story that comes from it, woven together by the users.

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