Facebook has introduced new roles for pages (see graphic). The manager of a page can assign the following roles:
- Content Creator
- Moderator
- Advertiser
- Insight Analyst
What is unclear to me is that the manager of the page does not have the same rights as the other roles and is not able to create content, edits the page, add apps, respond to and delete comments, send message, create ads, or view insights.
Ines Mergel, a researcher who has worked extensively with social media and government provides a simple outline for what Pages can offer those engaged in social media work for public engagement.
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